SUNY Schenectady

CASE STUDY DETAILS

SECTOR:
LOCATION:
Schenectady, NY
THE IMPACT:

SUNY Schenectady

SUNY Schenectady partnered with the Winkler Group to conduct a capital campaign to expand student scholarships and build a learning commons to facilitate student academic support. The campaign was wildly successful because donors saw their investment in students as an investment in the entire community.

Donor support came even after the campaign ended. Working with the Winkler Group to develop effective stewardship practices, SUNY kept donors apprised of the progress they’ve made possible.

The Result

The campaign exceeded its goal but donors kept giving. Some of the college’s largest-ever gifts have been made since the campaign ended.

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