The last two years have been anything but predictable. Will 2022 be another aberration or will we return to pre-pandemic trends in giving? Written by Jessica Browning, Principal and EVP, Winkler Group We've seen the sector embrace the new and the old; developing innovative and creative solutions to meet and overcome challenges presented by the...
We are often asked why organizations should invest their resources in outside counsel to lead their capital campaign. Written by Rachel Santos It’s a valid question. As nonprofit leaders, you exist to serve your constituents and make sure every donor dollar is put to its highest and best use. Let’s look at the question in...
St. Andrew’s Anglican Church, located in Mt. Pleasant, South Carolina, had long planned to build an educational building beside their sanctuary. Written by Jessica Garrett and Timothy M. Winkler, Sr., MA, CFRE Their church was growing. Over 2,000 members attended their Mt. Pleasant services on any given Sunday; hundreds participated in ministry and educational ministries...
By Jim Bush, Principal and President, Editorial Review Board Member for Giving USA The Giving Institute released today their Special Report on Donor Advised Funds. The study—the largest of its kind to date—analyzed $75 billion in grant dollars from DAFs made to more than 240,000 recipient nonprofit organizations between 2014 and 2018. As members of...
Written by Jessica Browning Three historic factors are converging right now to create a fundraising season for human service organizations that is like no other: the outpouring of support from donors during the pandemic, the federal government’s landmark investment in recovery, and a stock market that keeps climbing. The three factors are explained below, followed...
EASY-TO-IMPLEMENT STRATEGIES DESIGNED TO BOOST RETENTION AND BETTER ENGAGE YOUR DONORS. Four of every five new donors will not give you a second gift. Consider the missed opportunities each of these four lapsed donors represent: future campaign lead gifts, trusted board members, annual major donors. Capturing their interest is so much harder than keeping it…so...
Written by Winkler Group Principals: Timothy M. Winkler, Sr., CEO; Jim Bush, President; Jessica Browning, Executive Vice President Please keep fundraising—even as the country grapples with increasing numbers of COVID cases. You may be hesitant to reach out and ask for your donors’ help, thinking they have more important things to focus on. If we have learned...
written by Tim Winkler, Jim Bush, and Jessica Browning, Winkler Group Principals The Giving USA 2021 report can be summarized in four words: Americans are extremely generous. In a year filled with tremendous heartbreak, giving soared to record highs. Giving in 2020 grew 5.1 percent to $471.44 billion, a level we have never seen before. Giving as...
Written by Jim Bush, Principal and President You can raise significantly more money each year by just keeping your current donors happy and fulfilled. A 1% increase in retention rates can mean as much as $123,000 in new revenue next year. Donor retention isn’t hard. Clearly it’s worthwhile. So why are we, as fundraising professionals,...
So, you’re thinking about a capital campaign. Chances are, your board is asking: How much can we raise? And how quickly can we start raising money? Dream big, but don’t jump in too quickly. Starting a campaign without a campaign study is like building a house without a blueprint. Our newest resource, The Campaign Readiness...
The generous will prosper: those who refresh others will themselves be refreshed.
(Proverbs 11:25)
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