Why a Shorter Strategic Plan is BetterApril 19, 2022

HAVE YOU EVER BEEN PART OF A STRATEGIC PLANNING PROCESS THAT DIDN'T WORK? Strategic plans are essential tools nonprofits, universities, hospitals, and cultural organizations use to advance their missions. But the traditional strategic plan is often ineffective.   Most of today’s nonprofit strategic plans are implemented over a five-year period. Yet by the end of year...

Rising Construction Costs: How to Keep
them from Derailing Your Campaign
April 12, 2022

High rates of inflation and supply chain disruptions have caused construction costs to soar. Written by Jessica Browning, Principal and EVP, Winkler Group If your academic institution or nonprofit organization is in a campaign or planning one to build new facilities, what can you do to mitigate the challenges associated with rising construction costs? There...

Opinion: A Challenging Climate Demands Commitment to FundraisingMarch 17, 2022

Inflation, the Great Resignation, and the war in Ukraine are all causes for fear and heartbreak. But now is not the time to pull back on fundraising, particularly as demand for services remains high. At the beginning of the pandemic—and during the 2008 recession—many nonprofits fell silent. They didn’t want to trouble their donors during...

To Stop the Great Resignation, Shift to
the Great Retention
March 4, 2022

Savvy nonprofits are focusing on staff retention to advance their missions. Written by Anna Lipscomb The “Great Resignation” was one of the most discussed topics of 2021; we even wrote a blog on the subject. The Great Resignation has been in the making for the past 10 years thanks to the introduction of a generational...

How to Use Social Media to Cultivate Mid-Level DonorsJanuary 12, 2022

Ways development professionals can make the most of social media as a cultivation tool for mid-level donors. Written by Rachel Santos and Anna Lipscomb Like middle children, mid-level donors are prone to being overlooked. Not as intuitive as entry-level givers—nor as exciting as a six-figure major gift prospect—middle donors are stuck in a chasm between...

Trends that Will Shape
Philanthropy in 2022 – Part I
December 9, 2021

The last two years have been anything but predictable. Will 2022 be another aberration or will we return to pre-pandemic trends in giving? Written by Jessica Browning, Principal and EVP, Winkler Group We've seen the sector embrace the new and the old; developing innovative and creative solutions to meet and overcome challenges presented by the...

The Real ROI of an OutsiderDecember 1, 2021

We are often asked why organizations should invest their resources in outside counsel to lead their capital campaign. Written by Rachel Santos It’s a valid question. As nonprofit leaders, you exist to serve your constituents and make sure every donor dollar is put to its highest and best use. Let’s look at the question in...

St. Andrew’s Anglican Church: A Case StudyNovember 18, 2021

St. Andrew’s Anglican Church, located in Mt. Pleasant, South Carolina, had long planned to build an educational building beside their sanctuary. Written by Jessica Garrett and Timothy M. Winkler, Sr., MA, CFRE Their church was growing. Over 2,000 members attended their Mt. Pleasant services on any given Sunday; hundreds participated in ministry and educational ministries...

It’s Time to Skip Giving TuesdayNovember 3, 2021

By Timothy M. Winkler Sr., MA, CFRE, Principal and CEO of the Winkler Group GivingTuesday—the Tuesday after Thanksgiving—is fast approaching, and many nonprofits will benefit from its messaging and its ability to generate philanthropy. People are reminded about the importance of making philanthropic investments. Many worthy organizations are brought to the forefront of our collective...

Taking the Mystery Out of Capital Campaigns: Four Benchmarks to SuccessOctober 6, 2021

WHAT MAKES SOME CAMPAIGNS WILDLY SUCCESSFUL WHILE OTHERS BARELY HIT THEIR GOALS? The answer is more straightforward than you think.  Successful campaigns can be traced back to four fundamental elements—we call them pillars because they are as essential to a campaign as four walls are to a building.  An organization that possesses the four pillars...

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The generous will prosper: those who refresh others will themselves be refreshed.
(Proverbs 11:25)

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