Fundraising Misconceptions in 2021April 1, 2021

written by Jessica Browning, Principal & Executive Vice Presidentoriginally featured as a guest blog for the Dorothy A. Johnson Center for Philanthropy Over the last twelve months, philanthropy has been on a roller coaster ride and we, as fundraising professionals, have done our best to hold on. Many of us closed our eyes in fear...

Dynamic and Disruptive Forces are Increasingly at WorkMarch 1, 2021

Guest post by Teri Behrens, Ph.D, and Michael Layton, Ph.D This post first appeared as part of the Dorothy A. Johnson Center for Philanthropy's 11 Trends in Philanthropy for 2021 report in January 2021. View the full report at this link: https://johnsoncenter.org/trends The Nonprofit Ecosystem At the Dorothy A. Johnson Center for Philanthropy, we think of philanthropy as...

What’s Driving Record Giving
May Surprise You
February 8, 2021

Written by Jim Bush, Principal and President KPIs Donors are actively giving large and transformational gifts despite the pandemic. We’ve seen ample evidence of generosity across the country and across nonprofit sectors.  There are two primary factors motivating today’s record gifts.  Understanding these motivators is key to securing the transformational gifts that are on the...

New KPIs to Define Fundraising Success During a Tumultuous YearNovember 19, 2020

Written by Sarah Evans Sprinkle, Senior Consultant KPIs As fundraisers, you’ve probably read every article on Key Performance Indicators (KPIs) to measure fundraising success. But those KPIs probably aren’t the best measure of success in a 2020 that has thrown us all some real curveballs.  Because the Winkler Group has had the opportunity to serve...

Struggling to Execute an Overly Complicated Strategic Plan?November 4, 2020

Download Full Guide We all know the importance of strategic planning. But there’s probably a good chance that you have been involved in a strategic planning process that didn’t work.  One that resulted in a beautiful list of goals and objectives—but sat on a shelf, unopened.  Or one that was so detailed, staff was too...

An Easier Way to Raise MoneySeptember 1, 2020

Written by Jim Bush, Principal and President You can raise significantly more money each year by just keeping your current donors happy and fulfilled. A 1% increase in retention rates can mean as much as $123,000 in new revenue next year.  Donor retention isn’t hard.  Clearly it’s worthwhile.  So why are we, as fundraising professionals,...

The One Thing Independent Schools Should be Doing Right NowAugust 3, 2020

Q&A with Debra Wilson, President of the Southern Association of Independent Schools Winkler Group Principals Jim Bush and Jessica Browning had the honor of sitting down with Debra Wilson, president of SAIS, to discuss the state of independent school enrollment, the hidden value of the pandemic to heads of school, and why she’s optimistic about...

Community Colleges: Don’t Squander This OpportunityJuly 1, 2020

Community colleges are having a moment.  Foundation directors and advancement teams: take advantage of it. You and I know that community colleges power our economy.  They also provide an access to education that breaks down barriers and builds bridges across neighborhoods.  In short, America has never needed two-year and community colleges more than we do...

GIVING USA: What Americans gave in 2019 and why it mattersJune 16, 2020

You’re out for a bike ride and you see a big hill ahead.  Do you slow down?  No, you build up speed because momentum will help you get over the hill faster and easier.  COVID-19 is a mountain we’re all still climbing.  Recovery is on the other side and we’re headed for it.  Knowing what...

Focus on Growth: Resetting Your Strategic PlanMay 26, 2020

Watch the Webinar Is your five-year strategic plan still relevant?  Now more than ever before, your donors want to know your plans to reset and grow post-pandemic. This webinar will help you reassess your organization’s strategic plan to determine changes in strategy that may be needed for the next year.  This comprehensive overview will give...

The generous will prosper: those who refresh others will themselves be refreshed.
(Proverbs 11:25)

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