We hear you.  We share in your anxiety and your fear of the uncertain.  But we also hear you say, “the need hasn’t gone away.”  Your commitment to serving your constituency is inspiring and we are grateful for the work you are still doing–even now. 

The organizations that laid low during the 2008 recession were the last to rebound.  That’s why we’re on a mission…to make sure you drive revenue even now so you’ll come out of this pandemic ready to advance your own mission like never before.  

We are here for youhowever we can help.   

Schedule a Call

It’s a critical time to steward your donors well, keep them informed, and ensure you continue to have the funding that supports your mission. You don’t have to do this alone. The Winkler Group has four  new  service lines specifically designed to guide your organization during the COVID-19 pandemic. 

Don’t know where to start? The Winkler Group is offering complimentary support at no cost during the COVID-19 crisis. Schedule a 30-minute call and a member of the Winkler Group team will call and answer your questions to best help you navigate your unique challenges.

Schedule your call:

  • Click Contact Us below.
  • Enter your information.
  • A senior consultant with the Winkler Group team will reach out to you to answer your questions and strategize with you.

Resources for Today

Upcoming Webinar: Top Covid-19 Fundraising Questions Answered

Tuesday, April 21 at 11am EST

Thank you for being part of our weekly webinar series, Fundraising During Covid-19. The next webinar is your opportunity to ask our fundraising experts your questions and hear answers to the most popular dilemmas facing fundraising professionals today.

We’ll start the webinar by answering the top three questions we’ve heard over the past month:

  1. How do I meet my annual fundraising goal now that our big event is cancelled?
  2. Do we need to modify our spring appeal?
  3. What’s the best way to engage our board in fundraising right now?

Then, we’ll open it up to you. You can submit your questions when you register or at any time throughout the webinar. This webinar is designed for executive directors, directors of development, and board members so please feel free to forward this registration.

Submit your questions in advance via the registration page, by emailing Sarah Sprinkle at ssprinkle@winklergroup.com, or ask them live on the webinar.

What Do I Focus on Next?: Prioritizing Your Fundraising Efforts

As fundraisers, all of us are feeling incredibly overwhelmed. Everyday seems like a non-stop fire drill. Many of us are just reacting to whatever situations unfold before us through the course of the day.

You might be asking yourself: what exactly should we be focusing on? Given the enormity of the what’s happening in the world, it is understandable that some of us might not even know where to start.

View our What Do I Do Next? Prioritizing Your Fundraising Efforts white paper HERE.

Communicating with Donors Amid COVID-19

We’ve heard too many universities, ministries, and nonprofits say they want to wait a few weeks—until things die down—to reach out to their donors. “We don’t want to bother our donors when they have so many important things they’re dealing with.” Others say, “we’re not a food bank or a homeless shelter. Our needs just aren’t as important.”

This kind of thinking can be catastrophic.

Healthy communication is key to every relationship…including the ones you have with your donors.

View our Communicating with Donors white paper HERE.

Developing a Plan to Fundraise Through the Next Three Months

We’ve heard too many organizations say, “We’re just focused on survival. It would be insensitive to ask our donors to give at a time like this.”

The next 90 days will likely be the most critical your organization has ever faced. Ignoring your donors will have dire consequences. We saw first-hand that organizations that laid low during the 2008 recession were the ones that were the slowest to recover. Many of them closed for good.

Now, more than ever, is a time to engage your donors in meaningful ways. Make them your partner—not just your wallet—and their loyalty will sustain you today and well into the future.

View our Fundraising Recovery Plan white paper HERE.

2008: Lessons Learned and Applying them to Today

To say that a lot has changed since last weekend is an understatement. While the effects of COVID-19 on the philanthropic landscape will certainly be different from the Great Recession of 2008, there are striking similarities when it comes to fundraising.

View our Lessons Learned From the 2008 Recession white paper HERE.


Winkler Group CEO Tim Winkler details how donors are stepping forward in “SC nonprofits, vulnerable to downturns, face financial challenges from coronavirus crisis”.

The generous will prosper: those who refresh others will themselves be refreshed.
(Proverbs 11:25)

  • Over $1 Billion Raised
  • Our campaigns achieve 117% of their original goals
  • Our consultants have 200 years of fundraising experience