A Better Case in 5 Painless StepsNovember 4, 2013

Every nonprofit—even those that aren’t in a capital campaign—needs a case for support. Without a case, how can you answer a prospective donor who asks, “why should I give to your organization?” Part elevator speech, part mission statement, part vision for the future, a good case for support clearly and succinctly tells donors why you...

A Successful Campaign Starts with the Right Campaign ChairsNovember 4, 2013

The success of your capital campaign hinges on one early decision: who will chair the campaign? Understanding the qualities that make a great campaign chair and then recruiting the best possible leader are the most important factors in your ultimate success. When we work with clients to identify and recruit the best campaign chair, we...

The Ask: Are you aiming too high or too lowNovember 4, 2013

“The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.”         - Michelangelo After reading this quote, I am convinced that Michelangelo was not only a gifted sculptor, but also a fundraiser. How else...

How Important is Technology to Your Capital Campaign?November 4, 2013

As fundraisers, we focus (as we should!) on finding the money needed to further our mission. I remember the days when we used to keep index cards to track information about our donors. When we got updated information, we would “white out” the old info and type over it with updated info. Times, they are...

Top Ten Ways Board Members Support FundraisingNovember 4, 2013

Every Board member can make a real impact on the ability to raise meaningful significant gifts, even if they never directly ask for a gift themselves.  10. Thank: Help write thank you notes to donors. Send thank you emails. Make thank you calls. Studies have shown that a personal, heartfelt “thank you” from a Board...

It’s Election Season: What is the Best Process for Nominating Board Candidates?November 4, 2013

A nonprofit’s success depends on strategic, visionary leadership from the board. Books have been written about how to identify and cultivate the “right” board members. While our advice to clients about the right board members for their particular needs is highly customized and specific, we share the following suggestions for a process to guide your...

How to Strengthen Your Year-End AppealNovember 4, 2013

By: Courtney Brady, Senior Consultant During the holiday season, your constituents are inundated (as we all are) with year-end appeals amid the other pressures of the busiest time of the year. How do you gain a moment, just a piece, of your constituent’s attention? And how do you know if your appeal this season worked?...

Winkler Group Earns Landmark HonorNovember 4, 2013

The Winkler Group has been invited to join The Giving Institute, a select body of fewer than 50 fundraising organizations across the country. Founded in 1935, The Giving Institute established the first model for professional fundraising ethics; it publishes Giving USA, the longest running, most comprehensive report on philanthropy in America. “It’s an honor and...

Double the Impact with Co-ChairsNovember 4, 2013

In our last newsletter, we covered the importance of choosing a campaign chair who meets each of the 5 P’s: Proven, Passionate, Pace Setter, Positive and Personally Involved. What if you cannot find one person who possesses all 5 P’s? One solution is to recruit campaign co-chairs. We often suggest co-chairs for these reasons: •...

To “like” or not to “like”? That is the question.November 4, 2013

Social media is all around us. We are “liking” and “pinning” and “tweeting” something every day. But is this important to our fundraising efforts–or is it just another task to add to our ever increasing to-do list? Regardless of the size of your organization, social media can enhance community awareness and potential donor identification and...

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The generous will prosper: those who refresh others will themselves be refreshed.
(Proverbs 11:25)

  • Over $1 Billion Raised
  • Our campaigns achieve 117% of their original goals
  • Our consultants have 200 years of fundraising experience