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RESOURCES & EVENTS

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Empathy, Resilience, and Sustainability: A Nonprofit’s Guide Post-Election

November 7, 2024

Amid election week, nonprofit teams face unique challenges navigating donor relationships and team dynamics in a politically charged environment. Learn strategies for leading with empathy, building resilience, fostering respectful conversations, and sustaining mission-driven work.

2024 Trends and Predictions: How Did We Do?

October 28, 2024

We made some bold predictions at the end of 2023. Let’s compare our forecasts and insights with what has unfolded so far this year.

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How to Master Storytelling for Better Donor Communications

October 10, 2024

Donors want to feel like part of something bigger. Storytelling translates their contributions into real change, sparking emotions and inspiring action in ways a financial report never could. Real, personal narratives cut through the noise—stirring emotions, inspiring connections, and driving decisions.

Help for Nonprofits Impacted by Hurricanes Helene and Milton

October 7, 2024

The Winkler Group’s reach is national, but our roots are in the Carolinas, Georgia, and Florida. Because we know first-hand how important your work is to our neighbors across the southeast, we are offering nonprofit hurricane recovery support.

Blog header graphic that features a text box to the left that reads "Press Release: Staffing Changes". To the right is a picture of a smiling woman with short hair and a blue patterned top, Jennifer Morgan. To the right of her is a smiling woman with medium-length blonde hair and an orange dress, Rachel Santos.

Winkler Group Names New Director of Marketing and Senior Consultant

September 4, 2024

The Winkler Group, a national full-service fundraising consulting firm, is proud to announce two key promotions—Rachel Santos, Director of Marketing, and Jennifer Morgan, Senior Consultant.

A group of volunteers work together to plant a tree sapling.

Cultivating Volunteers Into Your Donor Pipeline: 5 Steps

September 3, 2024

Volunteers already have incredible potential to become donors. By tapping into their generosity and passion for your mission, you can support your fundraising efforts and potentially even find new major donors. Your success will rely on your ability to fully integrate volunteers into the donor pipeline and treat them the same as other potential donors.

Five Ways to Find New Major Donors in Your Database

July 29, 2024

Identifying major donors goes beyond simply considering their financial capacity. This resource offers actionable strategies and tools to help you identify and cultivate major donors, implement effective moves management strategies, and maximize your fundraising efforts for long-term success.

A group of nonprofit employees discuss their social media strategy

How to Use Social Media to Cultivate Mid-Level Donors

July 24, 2024

Social media is one of the most powerful tools for cultivating relationships with mid-level donors. This guide will show you how and why developing a social media strategy that prioritizes them is worth your time.

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